elevate your impact

nonprofit trainings

The Massachusetts Community Foundations Partnership – a coalition of 13 Community Foundations, Philanthropy Massachusetts and Massachusetts Nonprofit Network – presents a series of free nonprofit training programs and technical assistance for nonprofits across the state.

The topics of these programs were identified as key to meeting the challenges organizations are facing during the pandemic through a recent survey of over 1,000 nonprofits. As a member of this partnership, ECCF encourages Essex County nonprofits to participate in these virtual Zoom sessions. 

engaging donors virtually

two-part series
Tuesday, November 10 & 17

see details and watch recordings.

In this constantly changing world we are all living in, you need to stay nimble and creative in your approach to reaching out to your donors. Join Jenn Hayslett, highly rated fundraising trainer and coach, for two interactive workshops on how to engage your donors and encourage them to keep giving to your organization during this complex time.

Part 1

Tuesday, November 10 | Watch a recording of the event.

What should you say to your donors? How to effectively communicate and ask donors for support during Covid.

The pandemic has changed how we communicate — but most of your donors still want to support your important work. During this session, we will explore how to –

    • Craft intentional and clear messages that speak directly to your donors.
    • Gather and share your clients’ stories in a respectful and inclusive way that explains your impact to your donors.
    • Segment your messages to communicate the importance of your nonprofit’s work and ask your donors for support using print appeals, e-appeals, social media and website,
    • Build a diverse and inclusive communications advisory team to review your messages and materials so that you are speaking to your multiple audiences with a voice that supports racial, gender, and economic justice.

Part 2

Tuesday, November 17 | Watch a recording of the event.

The Time is Now: How to Have Successful Donor Fundraising Meetings on Zoom

In this interactive online workshop, you will learn how to confidently reach out to your donors using Zoom or other video conferencing platforms. In this workshop you will:

    • Receive a customizable Training Manual that gives you the tools and scripts you need to invite your donors to meetings and ask them to support your organization.
    • Learn the Connecting Conversations Model to help you ground yourself in meetings with donors.
    • Have a chance to practice participating in meaningful, goal- directed conversations with your donors.
    • Increase your skills and confidence to make your online donor meetings successful.

Registration

Register for these sessions.

*After registering, you will receive a confirmation email containing information about joining the meeting.

 

About the Presenter

As a leadership and professional development coach Jenn Hayslett works with individuals and teams to develop clear goals and design action plans to achieve them.

In her work as a consultant, Jenn partners with nonprofits to articulate powerful stories of impact and supports Boards, Executive Directors, and staff in developing the confidence and skill to successfully ask for support. Her specialty is in building and improving relationship-based fundraising programs for small and mid-sized nonprofits, honed through 25 years of leadership experience.

Jenn’s engaging presentation style makes her a highly-rated presenter. She is a certified trainer, facilitator and consultant and received her coach training through Coaches Training Institute (CTI). JennHayslett.com

making strategy in uncertain times

presented by Impact Catalysts
Thursday, November 12 | 10am – 12pm

see details and watch recording.

Watch a recording of the event here.

“Humans make plans; God laughs,” goes the old saying that seems particularly apt these days. How can you even think about “strategic planning” when you don’t know what the next quarter will bring, let alone the next three years?

Many organizations are nimbly adapting to the pressing needs of their communities, temporarily putting a pause on their long-term plans. But how long is “temporarily?” For example, how will you know when (if ever) you’re able to shift back to your traditional service model? Or will your service model have to fundamentally change?

Facing questions like this can be understandably unsettling. Part of the purpose of developing a strategy—which we define as a framework for decision making—is to help manage that stress. In this interactive session, we will identify the essential components of strategy making in uncertainty, explore how you can get started, and consider how your organization might need to adapt.

For background, we recommend you read these two short blog posts from Impact Catalysts about contingency planning:

Contingency Planning In 5 (not so easy) Steps

Adapting Strategy In The Contingency Planning Era

 

Registration

Register for this program.

*After registering, you will receive a confirmation email containing information about joining the meeting.

 

About the Presenter

Impact Catalysts is a partner to social enterprises and philanthropies. They’re here to help people who have dedicated their lives to social impact develop the systems, tools, and processes that catalyze impact. Impact Catalysts works in partnership with leaders of social enterprises and their stakeholders and believes that, done right, a planning process can reinforce and advance an organization’s commitment to diversity, equity and inclusion. Within the limitations of confidentiality requirements, they seek to include the voices of those with lived experience in their analysis of a client’s options. Impact Catalysts is issue agnostic—they believe that there is no single social issue that improves communities. There are many levers for change, and they all matter. And they’re implementation focused—they stick with their clients as they work to make their plans a reality, providing advice and counsel along the way. They’ve led nonprofit organizations and gotten their hands dirty in direct service work domestically and internationally. All of them got into consulting because they want to pay forward the lessons that they learned the hard way.

 

how to update your digital fundraising strategy in the age of COVID-19

Thursday, November 19 | 1:30pm – 3pm

see details.

The COVID-19 pandemic, the election, and racial justice protests have upended the entire nonprofit landscape. It is no longer business as usual for nonprofit fundraisers.

With all the noise on social media, along with serious ethical considerations clouding the platforms, how can we continue to reach our audiences and spread our messages online?

In this webinar, digital fundraising expert Julia Campbell will review important shifts in the digital fundraising landscape that nonprofits need to understand; discuss ways to stay relevant on social media in times of uncertainty; and provide a framework for your 2021 digital fundraising strategy.

 

Registration

Register for this program.

*After registering, you will receive a confirmation email containing information about joining the meeting.

 

About the Presenter

Julia Campbell has a long history of helping nonprofits find success using digital storytelling strategies.

A Returned Peace Corps Volunteer (Senegal 2000-2002), a mother of two energetic kids, and a lover of activism and social causes, Julia helps nonprofits build movements and connect with supporters by effectively harnessing the power and potential of online marketing and social media tools.

Julia’s clients include small community-based nonprofits and large universities. She also offers small group coaching sessions, workshops & seminars and online trainings.

The author of Storytelling in the Digital Age: A Guide for Nonprofits and How to Build and Mobilize a Social Media Community for Your Nonprofit in 90 Days, Julia’s blog about online fundraising and nonprofit technology is #3 on the Top 40 Nonprofit Marketing Blogs and Websites for Nonprofit Marketers and Fundraisers and is consistently featured in the list of Top 150 Nonprofit Blogs in the world.

She resides north of Boston with her husband and two children.

how to build, launch, and promote a digital fundraising campaign

Thursday, December 3 | 10am – 11:30am

see details.

The research is in – 60% of people in North America prefer to give online. Revenue from individual online gifts grew by 19% over the past year. But are you making it easy for your donors to give on digital platforms?

During this virtual workshop, digital fundraising expert Julia Campbell will show you, step-by-step, how to build, launch, and promote a digital fundraising campaign, including the best ways to use the variety of channels at your disposal (website, email, blog, social media). We will also cover how to use offline methods to augment your digital fundraising, and how to evaluate your success and measure results.

Skills, knowledge and attitudes to be addressed

    • How to navigate the latest changes and trends in the social media landscape – what fundraisers need to know;
    • How to use digital channels to build and deepen relationships with current donors and prospects;
    • How to manage digital fundraising tasks at a small nonprofit with limited capacity;
    • Free and low-cost tools you can use to enhance your digital fundraising on a shoestring budget;
    • Real-world examples from small and mid-size nonprofits.

 

Registration

Register for this program.

*After registering, you will receive a confirmation email containing information about joining the meeting.

 

About the Presenter

Julia Campbell has a long history of helping nonprofits find success using digital storytelling strategies.

A Returned Peace Corps Volunteer (Senegal 2000-2002), a mother of two energetic kids, and a lover of activism and social causes, Julia helps nonprofits build movements and connect with supporters by effectively harnessing the power and potential of online marketing and social media tools.

Julia’s clients include small community-based nonprofits and large universities. She also offers small group coaching sessions, workshops & seminars and online trainings.

The author of Storytelling in the Digital Age: A Guide for Nonprofits and How to Build and Mobilize a Social Media Community for Your Nonprofit in 90 Days, Julia’s blog about online fundraising and nonprofit technology is #3 on the Top 40 Nonprofit Marketing Blogs and Websites for Nonprofit Marketers and Fundraisers and is consistently featured in the list of Top 150 Nonprofit Blogs in the world.

She resides north of Boston with her husband and two children.

more than money: identifying organizational strengths and needs

presented by Sandi McKinley, SectorWind
Tuesday, December 8 | 10:30am – 12pm

see details.

The nonprofit sector is woefully under-resourced. As a result, many Executive Directors and Boards are constantly searching for ways to increase revenue to meet the needs of day-to-day. Too often we (and others) define our success by the robustness of our business model and the strength of balance sheet. However, there is more than one kind of strength just as there is more than one type of need.

This session presents an effective and time-efficient organizational assessment designed as a starting point for Leaders and Boards to identify their organization’s financial and non-financial strengths. In doing do, so organizations will be able to understand the underlying areas of strength and areas that need investment. As a result, Leaders and Boards are better positioned to advocate for the resources – financial and otherwise – needed to support mission and strategy.

 

Registration

Register for this program.

*After registering, you will receive a confirmation email containing information about joining the meeting.

 

About the Presenter

Sandi McKinley has more than 20 years of experience serving the nonprofit sector. In 2020, she founded SectorWind, a consulting firm that works with leaders and philanthropies to build financial strength and strategic resilience within nonprofit organizations. Prior to SectorWind, Sandi was Vice President, Advisory Services at Nonprofit Finance Fund where she was on staff for nearly 14 years. As a member of the Advisory Services Leadership team, and Chief of Practice, she was responsible for leading and managing the national consulting team and overseeing the services that were provided to nonprofits and funders. Throughout her tenue at NFF, she sought to ensure that NFF’s services reflected the needs of community-based organizations and counts among her many accomplishments the redesign of NFF’s consulting methodology, implementation of a data and knowledge function, integration of a regional structure to a national consulting practice and the ongoing evolution of the suite of services that NFF provides. She was responsible for the genesis of many NFF signature services including the Financial Leadership Clinic, program economics analysis, and original full cost methodology. Sandi had the pleasure of working with over 1,000 nonprofit clients which served to deepen her insight into the array of options and challenges that nonprofit leaders face related to management, strategy, and financial health. As a result, she is a sought-after authority on nonprofit finance and represented NFF at conferences and in the media.

Before joining NFF, Sandi provided strategic and philanthropic advice to foundations and family offices and their grantees. Prior to that she served in leadership roles for the Institute of Contemporary Art, American Repertory Theater at Harvard University and The Wharton School at the University of Pennsylvania. Sandi holds a Bachelor of Arts from Rosemont College and a Master of Business Administration from Simmons College School of Management, where she also serves as a faculty member. She serves on several nonprofit boards, and regularly speaks and writes about the role of nonprofit finance, strategic resilience, and the nature of money in the nonprofit sector. She is an avid hiker and resides outside of Boston with her husband, two teenage sons and five pets.

nonprofits & grants

get in touch

Carol Lavoie Schuster headshot

Carol Lavoie Schuster

Vice President for Grants, Nonprofit & Donor Services
(978) 777-8876 x133
c.lavoieschuster@eccf.org

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